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Creative Ways to Promote Your YouTube Video on Instagram

Can I promote my YouTube video on Instagram? Many content creators are always looking for ways to promote their YouTube channel on other social media. However, with time, Instagram has grown, and millions of people access this social media platform daily. So, if you have a good following on your Instagram as a content creator, it would be easy to attract more viewers from Instagram. So, there we have answered the questions. Yes, you can promote YouTube videos using Instagram, but the question is, how?

Well, below, we will provide creative ways that you can promote your YouTube channel. Video on Instagram;

  • Post a YouTube video link on the bio

This is probably one of the significant and easier YouTube promotion ways to gain viewers from Instagram. This means you are in charge of your Instagram, and there is no limit to what you can post on the profile. So, where you have indicated your bio, what you do, and who you are. Just point to “new video” and then list the link below such that when your followers click on the link, they will be automatically redirected to view the video on the YouTube channel. With the link add to your bio, you don’t need to spend any money, and you will always be able to reach most people who may develop an interest in viewing your profile. Then, whenever someone decides to follow you, they click on the link to peep at what else you do.

  • Give a preview on Insta-stories and IGTV.

IG status is where people post images or videos that they don’t want to last permanently on their Instagram page as they last for 24 hours. On the other hand, IG TV allows Instagrammers to post videos for their followers to see. Therefore, make sure to use these two features to promote your YouTube channel, but when using these features, only to give a sneak peek of what is on the main video. The sole purpose is to attract followers to your YouTube channel to view the video and probably other content on your channel. So, never upload the entire video on Instagram; instead, create suspense to attract your followers to the track.

  • Work with influencers

This is a YouTube paid promotion method you can get on Instagram. Influencers have a large following on Instagram and solely focus on marketing other brands. You may not necessarily need the influencer to do anything on your video, but you can request them to repost it on their feed. For example, if an influencer has over 1 million followers, imagine how much traffic they will drive to your channel to view that video. Some influencers may require you to pay them, but it is worth it.

  • Tag other accounts for reposts

This is another creative YouTube channel promotion method without spending a dime. However, it requires you to research other accounts that post content related to your niche. Once you find several versions, tag them to the video you upload on your Instagram channel. The trick is to find accounts with a large following and a good flow of interaction as it opens more doors for people to learn about your content. Note that this is done through hashtags.

  • Engage your audience

The more you engage people on Instagram, especially those who post content related to your niche, the higher your chances of getting your content reposted. So, use the Instagram search bar to find other people posting similar content. You can engage them by liking, following, and commenting on their content. Those followers who religiously comment on your videos or like should be made to feel appreciated by mentioning them or replying to their comments.


These are creative ways to use Instagram to promote your YouTube videos without the need for YouTube promotion services. If you are active, you can gain more followers. Work with other brand ambassadors to help market your YouTube channel and videos. Then take into account these methods to boost your viewership.

Written By

Wesley Hornbeck writes SEO articles for businesses that want to see their Google search rankings surge. His articles have appeared in a number of e-zine sites, including EzineArticles, ArticlesBase, HubPages and TRCB. His articles focus on balancing information with SEO needs – but never at the expense of providing an entertaining read. When he is not writing, he is found playing his guitar at the seashore.

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