Drop shippers no longer have to worry about competing against niche competitors. It is often a sign that a product is popular to have competitors within a niche.
It is important to observe the strategies of your competitors in order to maintain your eCommerce store and increase sales. Influencer marketing is a popular way for businesses to increase sales and promote their products. It can be difficult to find the right influencer. How do you get the right influencer?
Minea, for instance, can help in such situations because of its influencer market feature. It has helped many businesses grow. This article will provide more information about the feature.
What Is Influencer Marketing in Minea?
Minea’s influence marketing tool is without doubt a great one. This feature allows influencers to advertise on a variety of platforms.
This searchable database contains thousands of placements on social media. Placement of products in Facebook ads can lead to great products that aren’t advertised elsewhere.
The feature also gives users insight into the most popular brands. It is wise to choose a brand that offers stylish products for your store.
You can also find influencers in other markets around the world. Minea claims that it has thousands upon thousands of influencers. Minea predicts a dramatic rise in this number in the coming weeks.
This feature allows you to customize your ads based on your interests and preferences. Dropshipping can be difficult. It is important to gather as much information before you start.
A comprehensive Minea database, on the other hand, makes it much easier to do extensive research. This will allow you to identify the most popular trends.
Minea’s filters allow you to refine your search results. This will make it easier to find the information you are looking for. Minea makes advanced searches easier than other Adspy tools.
Influencer marketing : Minea’s filters
Minea offers a variety of filters for those who want to make use of the influencer marketing function. Filters will give you a more precise and improved result. These filters can be found in the section on influencer marketing.
· Filtering by Country, Market or Followers
Filtering by country/market is a good way to start. This filter allows you to search for influencers by their nationality in multiple countries.
A second indicator that an influencer is successful can be the number of followers. This is expressed as a range.
You can search for influencers who have less than 100k followers or influencers that have more than 10 million followers depending on your needs. You will be more likely to collaborate with influencers who have a smaller audience.
People with large followings and multiple placements might not be able to promote your product. To increase your chances of success, you should instead seek out micro-influencers who have small audiences and few placements.
· Languages & categories
You can select which industries or sectors you want your products to be represented by the Categories tab. Find out which influencers are most effective by researching each product category.
You can also determine the product category to see if your product is likely to collaborate with influencers. The Categories tab gives you useful information about the product’s success.
The Languages tab lists influencers based on their language. If you want to see only French-speaking influencers, select French from the filters. You can also select multiple options. This applies to all tabs.
· Audience Gender & Age
Scroll down to the fifth tab, and you will be able to select the gender you wish to target. Do you prefer to monitor influencers that target male audiences only or female audiences only?
Simply check the boxes that are most relevant to you. If your audience is all female, checking the Male box is redundant.
In the Audience Age tab, influencers can display the age of their audience. You can filter by the influencers or target audience you are trying to reach.
Think about the situation in which you know who you want to reach. To get the best results, you don’t have to choose all filters. You can only select those that are relevant to your product.
· Sort the Influencers
You can also sort the influencers according to your preferences. Do you want to see influencer placements over the past seven, fifteen, and thirty days?
All you have to do is optimize your search results according to campaign age. You can also sort influencers based on how many followers they have. This filter allows you to sort influencers by their importance.
If you wish to have an impact on their audiences, it is a good idea to choose less-known influencers. The quality of your product and its reputation are important. It is better to start with a smaller profile in order to see how results change over time.